Founded in 1973, R K Swamy Limited is engaged in the business of integrated marketing communications, customer data analysis, full-service market research and syndicated studies.

R K Swamy is a data-driven, integrated marketing services provider that leverages digital initiatives extensively across all areas of its business.

In FY2023, the company published more than 818 creative campaigns on behalf of its clients across various media. It also processed more than 97.69 terabytes of data and conducted over 2.37 million consumer interviews in the form of quantitative, qualitative and telephone surveys.

The company's numerous clients include Aditya Birla Sun Life AMC Limited, Cera Sanitaryware Limited, Dr. Reddy's Laboratories Limited, E.I.D. - Parry (India) Limited, Fujitsu General (India) Private Limited, Gemini Edibles and Fats India Limited, Havells India Limited, Hawkins Cookers Limited, Himalaya Wellness Company, Hindustan Petroleum Corporation Limited, ICICI Prudential Life Insurance Company Limited, IFB Industries Limited, Mahindra and Mahindra Limited, Oil and Natural Gas Corporation Limited, Royal Enfield (a unit of Eicher Motors), Shriram Finance Limited, Tata Play Limited, Ultratech Cement Limited, and Union Bank of India.

The company employs 2,391 people across 12 offices and 12 field offices in 12 cities in three business segments.

R K SWAMY IPO is a book built issue of Rs 423.56 crores. The issue is a combination of fresh issue of 0.6 crore shares aggregating to Rs 173.00 crores and offer for sale of 0.87 crore shares aggregating to Rs 250.56 crores.

R K SWAMY IPO opens for subscription on March 4, 2024 and closes on March 6, 2024. The allotment for the R K SWAMY IPO is expected to be finalized on Thursday, March 7, 2024. R K SWAMY IPO will list on BSE, NSE with tentative listing date fixed as Tuesday, March 12, 2024.

R K SWAMY IPO price band is set at ₹270 to ₹288 per share. The minimum lot size for an application is 50 Shares. The minimum amount of investment required by retail investors is ₹14,400. The minimum lot size investment for sNII is 14 lots (700 shares), amounting to ₹201,600, and for bNII, it is 70 lots (3,500 shares), amounting to ₹1,008,000.

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